Lyons Maid is a British brand of ice-creams and ice-pops created in 1925 as a spin-off from the J. Lyons and Co. retail organization.
Well-known brands produced by Lyons Maid included: Zoom , Strawberry Mivvi, Orange Maid, Lolly Gobble Choc Bomb, Fab and Haunted House. Lyon's Maid's most commercially successful period was probably the 1970s, when a vast range of ice-lollies were sold. This range often had tie-ins to well-known characters from TV and film and included free gifts. Many of the ice-pops had inventive wrapper designs; promotional cartoon strips were also launched to support sales.
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